ABOUT
Hi, I’m Lisa — a French-English Creative Lead based in the French Basque Country.
With over a decade of experience across startups and established brands in London and internationally, I work at the intersection of brand, digital and marketing design — bringing strategic thinking and strong craft to every project.
My work spans brand identity from scratch, packaging, campaigns, e-commerce, CRM and UX — across fashion, lifestyle, tech and consumer brands. I care deeply about the work being both visually distinctive and commercially effective, and I'm at my best when I'm trusted to lead it.
Beyond the work itself, I've always been drawn to building and developing teams. I've managed and mentored designers at every stage of their careers, created the conditions for people to grow, and advocated hard for the talent around me. Leadership isn't something I do on top of the design — it's part of how I work.
Currently based between France and the UK, open to senior in-house roles where design is genuinely valued, creative ambition is matched by real responsibility, and there's room to lead.
My work spans brand identity from scratch, packaging, campaigns, e-commerce, CRM and UX — across fashion, lifestyle, tech and consumer brands. I care deeply about the work being both visually distinctive and commercially effective, and I'm at my best when I'm trusted to lead it.
Beyond the work itself, I've always been drawn to building and developing teams. I've managed and mentored designers at every stage of their careers, created the conditions for people to grow, and advocated hard for the talent around me. Leadership isn't something I do on top of the design — it's part of how I work.
Currently based between France and the UK, open to senior in-house roles where design is genuinely valued, creative ambition is matched by real responsibility, and there's room to lead.
Selected clients and companies include:
Services
Brand Identity
Full brand identity from scratch — strategy, naming, visual language, typography, colour, logo and guidelines.
Packaging Design
Label and packaging design across print and retail formats, with a strong eye for premium finish and shelf presence.
Campaign Design
Art direction and design for seasonal, product and brand campaigns — across digital, print and social.
Digital & E-commerce
Website design, e-commerce UI, landing pages and digital product design — from concept through to developer handover.
CRM & Email Design
Email templates, modular marketing toolkits and campaign frameworks built for small teams to run independently.
Creative Direction & Team Leadership
Creative strategy, team management, mentorship and cross-functional collaboration — for brands that need a senior creative presence, not just execution.
Full brand identity from scratch — strategy, naming, visual language, typography, colour, logo and guidelines.
Packaging Design
Label and packaging design across print and retail formats, with a strong eye for premium finish and shelf presence.
Campaign Design
Art direction and design for seasonal, product and brand campaigns — across digital, print and social.
Digital & E-commerce
Website design, e-commerce UI, landing pages and digital product design — from concept through to developer handover.
CRM & Email Design
Email templates, modular marketing toolkits and campaign frameworks built for small teams to run independently.
Creative Direction & Team Leadership
Creative strategy, team management, mentorship and cross-functional collaboration — for brands that need a senior creative presence, not just execution.